Welcome to DU! The truly grassroots left-of-center political community where regular people, not algorithms, drive the discussions and set the standards. Join the community: Create a free account Support DU (and get rid of ads!): Become a Star Member Latest Breaking News Editorials & Other Articles General Discussion The DU Lounge All Forums Issue Forums Culture Forums Alliance Forums Region Forums Support Forums Help & Search

Ohio

irisblue

(34,474 posts)

13. Ohio State now can sell sports shirts to a rabid fan base with the word THE on it.

Reply to Mz Pip (Reply #12)

Wed Jun 22, 2022, 10:54 AM

Jun 2022

The university since the mid 1990s/early 2000s has been marketing itself as THE Ohio State University.
If you listen to sports broadcasts w/OSU in them, the announcers do stress the word The. By trademarking the word on sports gear, OSU gets more money in its coffers.

Edit history

Please sign in to view edit histories.

Recommendations

0 members have recommended this reply (displayed in chronological order):

14 replies

= new reply since forum marked as read

Highlight:

Ohio State University trademarks the word THE. changed from patent to trademark for accuracy [View all] irisblue Jun 2022 OP

Whatever makes them happy, I guess .... Diamond_Dog Jun 2022 #1

What am I missing? appalachiablue Jun 2022 #2

THE arrogance in claiming THE most common word in English as a marketing tool irisblue Jun 2022 #5

Bizarre, with all that funding & have times changed. appalachiablue Jun 2022 #10

Wonder The position of THE University of North Carolina unc70 Jun 2022 #3

It's so obnoxious. LisaM Jun 2022 #4

easily the most obnoxious for sure rurallib Jun 2022 #7

This message was self-deleted by its author Chin music Jun 2022 #6

The evil empire strikes again.. luvs2sing Jun 2022 #8

I hope they are sued to death Botany Jun 2022 #9

Yep, I remember that poppycock Botany. irisblue Jun 2022 #11

What does this mean? Mz Pip Jun 2022 #12

Ohio State now can sell sports shirts to a rabid fan base with the word THE on it. irisblue Jun 2022 #13

The stench of ttun permeates this post! Floyd R. Turbo Jun 2022 #14