Thought For A Sec This Forbes Article Was Actually About Greenwashing. Nope, It's About Branding.

[OKIsItJustMe]

2. Need to think in terms of "relatively green"

Which is better? Electricity generated by burning coal? or electricity generated by wind turbines?

https://www.audubon.org/news/wind-power-and-birds

Wind Power and Birds
Properly sited wind power can help protect birds from climate change.

Tundra Swans. Photo: Donald M. Jones/Minden

By National Audubon Society
Published July 21, 2020
Audubon strongly supports wind energy that is sited and operated properly to avoid, minimize, and mitigate effectively for the impacts on birds, other wildlife, and the places they need now and in the future. To that end, we support the development of wind energy to achieve 100% clean electricity.

Wind power is an important source of renewable, carbon-free energy that is critical to replacing and reducing emissions from fossil fuels such as coal, oil, and natural gas that cause warming of our planet.

All forms of energy—including wind power—have impacts on birds. Audubon’s role is to make sure that key species and high conservation areas for birds are protected as much as possible and in accordance with federal law. We engage in advocacy on federal, state, and local energy planning processes, and on individual utility-scale projects. Audubon also weighs in on federal permitting policies for species protected by the Endangered Species Act, the Bald and Golden Eagle Protection Act, and the Migratory Bird Treaty Act.

Why does Audubon support properly sited wind power?

Top scientific experts from around the world, including Audubon's own scientists, agree that the effects of climate change are happening now and will get worse if warming is not limited to 1.5 degrees C. Expansion of renewable and carbon-free energy is an essential piece of meeting this goal, and wind power is currently one of the most economically competitive forms of renewable energy. Beyond the climate impacts, wind power also avoids air pollution caused by fossil fuel combustion that disproportionately affects low-income communities and communities of color.

…